As one of its three missions, UITP engages with decision-makers, international organisations and other key stakeholders to promote and defend public transport and sustainable mobility solutions.
In order to secure a supportive policy and business environment for public transport, UITP promotes the idea that public transport should play a major role in any urban mobility policy. By highlighting its benefits beyond the mobility sphere, UITP also promotes public transport within the wider policy framework. 
Advocacy activities support UITP’s strategy for public transport by aligning stakeholders outside the public transport sector with the strategy objectives.
Advocacy targets
The targets of UITP’s advocacy activities include: decision-makers in local and national governments (in urban planning, transport, finance, health); European institutions, the business community and urban visionaries (eg. planners, architects, journalists).
UITP employs two methods to get its message across. Firstly, by developing advocacy tools to provide its members (eg. Focus Papers and toolboxes) with messages and evidence that they can use for their own advocacy activities. Secondly, by engaging with relevant international forums - where advocacy targets can be addressed collectively – to ensure public transport-related issues are at the top of international agendas.
Advocacy messages
UITP’s advocacy messages are determined by the output of UITP’s expert groups, emerging trends and developments outside of public transport and the needs of the public transport sector as a whole. UITP puts a strong emphasis on the development of compelling and original evidence in order to strengthen its policy messages.
Communication campaigns
UITP’s advocacy activities are complemented by communication campaigns, such as the Grow with Public Transport campaign, which aims to highlight the economic, environmental and social benefits of public 
Youth 4 PT
UITP is also active in promoting the voice of young people in transport planning and policy via Youth for Public Transport.
Public transport is the backbone of cities. It impacts the daily lives of all of its users. For many women in these cities it is their sole access to education, employment and healthcare. Therefore active participation in society is dependent on the safe usage of public transport. As the only worldwide network to bring together all public transport stakeholders and all sustainable modes of transport, UITP is determined that we must do better.
In January 2018, UITP Secretary General Mohamed Mezghani signed a Memorandum of Understanding with the World Bank to collaborate on the safety and security of women in public transport – and to advance the achievement of common objectives. As part of a panel session, titled ‘Transport is not Gender Neutral’, UITP and the World Bank released a video to highlight the issues women face on public transport every day and their basic need to feel safe.
In order to make these issues known to a wider audience, on Thursday 8 March an updated version of our video will feature on screens in train, metro, tram and subway stations across the world. Watch the video here!